NewBase Publishing India




Marzban Patel
Founder, Managing Director & CEO,

Marzban Patel founded MEDIASCOPE in 1979. Starting from humble beginnings Marzban has made Mediascope what it is today :

- India’s leading International Media Representation company with exclusive representation of more than 300 international properties titles across print, television, online and outdoor.

- India’s leading Custom Media company, servicing leading Indian and multinational corporations including - Citibank, British Airways, Kuoni, Air India, Taj Hotels, IBEF, DLF.

In 2000, Marzban led Mediascope into a equity tie-up with the Switzerland based Publigroupe, the world’s largest media marketing corporation, thus leading to the formation of Mediascope NewBase (I) Pvt. Ltd.

In 2007, Mediascope NewBase launched India’s first and only company dedicated to online & mobile marketing – NewBase Digital.

Marzban comes from a family, which has long been associated with media & theatre. His father, Mr. Burjor Patel, a past president of the Advertising Club of India and a board member of the International Advertising Association, Dubai, was Head of Advertising Sales for The Statesman and later worldwide Ad Director of The Khaleej Times.

The family ran four successful repertory companies in English and three Indian languages Hindi, Gujarati & Marathi. They produced some of the finest popular and art theatre in the country giving India some of its most successful theatre and film personalities.

Marzban completed his education in Hotel Management and Food Technology and has also tried his hand at horticulture before venturing into the media business. 


Namita Sahu
NewBase Digital 
PDM Media (India) Pvt Ltd.,

Namita has over 11 years of experience in media publishing, Internet Industry
and has spent her last 11 years in managing the new media business including the
Internet and Mobile platforms.

A career spanning 11 years with 4 years in leadership role at the top management and was responsible for driving sales revenue nationally for the organization held in the past.

Namita is the COO of NewBase Digital in India, the leading online sales company.

NewBase Digital, provides online advertising sales management solutions, online ad products & analytics to online publishers & advertisers in the Indian and Asia Pacific market.

Namita, as a Chief Operating Officer drives digital sales for NewBase in
India. A New Media Evangelist with expertise in managing sales, marketing, web and mobile platform essential in convergent world.

Formally the Global Sales Manager of (2002-2007), world no.1 job portal, She was responsible for driving sales across Asia region (comprising India, Hongkong and Singapore)  in all global deals.

Namita has earlier worked with early start up portal (2000-2002) for e-commerce of office products launched in 2000 to leverage dot boom during that period.

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